The International Cricket Council (ICC) announced on 20th December that they would continue collaboration with UNICEF till women’s ICC t20 World Cup 2020. Their target is to empower young girls through cricket. This extension of the contract will provide UNICEF with a unique platform for fundraising activities to boost up its awareness drive for the creation of a positive environment for women and girls.

Previous Collaborations

In ICC Men’s World Cup 2019, UNICEF arranged a campaign named “A Day 4 Children” and raised $180,000. This sum of money will directly go to fund a girl’s cricket project in Kabul, Afghanistan. This programme is set to run for about 12 months where a new cricket competition will be organised for school girls of different age groups. Separately, there will be a training camp held for about 120 cricket instructors and donation of modern cricketing equipment. 

There will be a similar project with the money raised in the upcoming Women’s T20 World Cup. The project will include girl’s cricket promotion in Sri Lanka and build peace in the community. T20 tickets sales for the upcoming Women’s World Cup indicates project’s success. After all, it is the fans who can contribute towards the cause by coming out in large numbers and participating in in-stadium activities. 

ICC’s Thoughts on the Project

ICC’s Chief Executive Officer Mr Manu Sawhney said on the occasion of the deal announcement “We are delighted to extend our partnership with UNICEF to the ICC Women’s T20 World Cup. I want us to harness the extraordinary reach of our sport to empower women and girls around the world through cricket and using ICC events as a fundraising platform enables us to do that.”

Mr Sawhney also added, “Sport for development and in particular cricket can be a powerful tool to transform lives and the projects in Afghanistan, and Sri Lanka are designed to have a long-term positive impact with teachers being trained to deliver cricket to girls for years to come.”

About the Women’s T20 World Cup

The upcoming Women’s T20 World Cup is going to be the 7th edition of the tournament which started in 2009. It is a multi-nation biennial tournament which will be hosted in Australia next year. The tournament is set to take place from 21st February till 8th May across six cities of southern Australia. The final will be hosted in the iconic Melbourne Cricket Ground (MCG), the biggest cricketing venue in the world.  

10 nations will be eyeing on the gorgeous trophy, and after 23 matches one nation will come victorious. Later that year, Australia will host men’s t20 WC India will be a favourite of that along with Australia, England, and two-times champion West Indies. 


United Nations International Children’s Emergency Fund (UNICEF) worked in some of the toughest places in the world, to reach the most unfortunate children of our planet. They have their presence in 190 countries and territories to build a better world for our future generations.

Original Source:-